Consider this: The last time you were stuck with an animation that wouldn't work, or a picture that was looking distorted, or the exam score that wouldn't appear correctly on the LMS - who did you turn to for expert help? The last time you had a great idea on how the tool could be improved, how did you share that with the vendor? And when your team hired a couple of fresh developers new to the technology, how did you arrange for their training?
Products that you use are not just software - they come with professional relationships you build with the vendor, other users and experts in the ecosystem. When you become a user of a product, you belong to a world of professionals that are linked to the product. Every tool you have in your bag is like a relationship.
That is why I am excited about Raptivity Evolve, a remarkable new initiative that brings value to Raptivity users on an on-going way through new complimentary interactions, webinars, samples and more. Also interesting is InteractivityHub, a vibrant online community, where users exchange thoughts and ideas, ask questions and provide answers. The Raptivity Valued Professionals (RVPs) are experts that volunteer their help on community. Raptivity Empower provides an array of complementary services, including in-depth training, to help users get the most out of the tool.
The idea of an innovative software that actively supports an on-going relationship has found good traction amongst e-learning developers. At the end of the day, it is all about relationships.